Right appeared in 1995 and advocated doing pretty much what your mother told you: play hard to get; keep a bit in reserve; remain mysterious.
All told, it encouraged women to be a bit more cynical about their happily-ever- afters. When I ring them for our interview, both Fein and Schneider's phones refuse to accept my call because my number comes up as blocked.
I have never been a "Rules girl" (that's right, they're a tribe – Blake Lively and Beyoncé are both rumoured to have tried them, on Leonardo Di Caprio and Jay Z respectively).
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In the last season of "19 Kids and Counting," you've seen not one, but two Duggar daughters (Jill and Jessa) go through the courting process.
And you've probably noticed that the Duggars take courting (their version of dating) very seriously.
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